Salt Fish Surf Co is a surfy boutique in Venice, in Los Angeles, run by the effusive and friendly French surfer Romaine Goudinoux, who designs and sells branded t-shirts, caps, accessories, and leather-and-fabric surfboard bags hand-crafted in Mexico. But, to be clear, his small second-floor store is not a surf
It’s no secret that we here at Global Graphica are fond practitioners of surfing, the so-called Hawaiian “sport of kings.” After contemporary art and good espresso, surfing is our other true obsession. So on our recent road trips up and down the SoCal coast in search of waves, we stopped
Want to add a bit of sexy, aspirational flair to your retail / dining / third-wave coffee establishment, something with a bit of totemic presence and cool-mystique lifestyle cachet? You say “YES! Yes, I do!” In that case, here’s a tip: Add a surfboard. That’s it. Just mount a bright
The space at Daydream Coffee and Surf in Costa Mesa, California is great, but it’s missing a few things that would make it perfect: A bed, a TV, and a set of keys to the space with our name on it.
The artwork on these beautiful vintage 1970s-era surfboards is surprisingly well-preserved even though the boards themselves show some of the wear and tear that comes with use and age, bearing scars of repaired dings and discoloration. The boards evoke a time when surf culture was evolving and surfing was largely seen
Last weekend, we stumbled upon this throw pillow with the words “Locals Only” embroidered on it at the Mollusk Surf Shop in Silver Lake in Los Angeles. The pillow is a funny, cute mash-up of old-school, cliched surf-culture sentiment and a folksy, homespun style more fitting in grandma’s living room than a surfer
Last weekend we went to Mercado Sagrado, a two-day festival-like event showcasing music, fashion, food, art and surf films held amid the small Old West movie-set town at Paramount Ranch near Malibu, California. There we stumbled upon some beautiful surfboards shaped and designed by Australian label Dead Kooks. The boards
We love this … The Lone Wolfs (sic) surf shop on Lincoln Boulevard in Venice, in Los Angeles, was recently robbed. The perpetrators smashed one of the shop’s glass doors. The Lone Wolfs responded with this witty, spray-painted message on the plywood they put up to cover the broken door:
These are some sweet, beautifully designed (and, we’ll guess, expensive) longboard surf boards lined up a long a wall (but not the “Wall”) at Malibu Beach on a recent Saturday.
We’re fans of Saturdays, the cafe-surf shop and clothing brand inspired by the surfing lifestyle. Its original flagship store is on Crosby Street in SoHo, where we recently paid a visit to pick up a gift during the recent holidays. We found some awesome new hoodie and hat designs (pictured
Usually we keep our surfboards stored in a board bag somewhere more sensible and indoors, but after a recent DIY fiberglass repair of some dings, we planted our surfboard outside to dry out on the fire escape turned balcony of our NYC Chinatown apartment.
We spent part of our weekend surfing (and checking out a lot of art and drinking a lot espresso, too, of course) at New York City’s Far Rockaway Beach. Some friends invited us too an après-surf Korean BBQ B-day party at a condo across from the beach, where a group
The spacious Saturdays Surf store (pix below) in the fashionable border strip between Tokyo’s uber-hip Daikanyama and Naka-Meguro neighborhoods is a carbon copy of its New York City original in terms of winning retail branding concept: Espresso bar and a collection of over-priced surfboards at the front of the shop