Tag Archives: graphics

RADICAL: COCA-COLA CHANGES ITS TYPEFACE, BILLIONS AFFECTED

This shit for real, y’all. Coca-Cola, the global mega-brand and carbonated soft drink, is getting a slightly new look. It’s changing the typeface used in all its branding and design to a new, bespoke font. It’s big news, so sit down and take moment, if you need one, savvy reader. 

It’s the first time in Coke’s 130-year history that the brand has created its own font. The new typeface is called TCCC Unity (see examples of it above and below). Continue reading

GRAPHIC DESIGN X MATCHES — LIT AF!!!

Our annual New Year’s ritual of doing some house cleaning and organizing, throwing things out and making room for all the stuff we got as Xmas gifts, yielded this small trove of matchbooks and matchboxes. We must have picked up these from various restaurants and shops because the designs struck us in some way at the moment we saw them. Each design is distinct and an exercise in branding. These matches are from the New York City outpost of the restaurant Mission Chinese; James Beach, a restaurant in Venice Beach; Esquelito, a jewelry store in Echo Park, Los Angeles and the Spanish word for “skeleton”; the Crosby Street Hotel in SoHo, New York; and Love Adorned, another jewelry shop with branches in NYC and LA.

Street Art in Miniature

This wheat-pasted street art of two dogs is awesomely colorful and cute. It’s also tiny, smaller than the palm of a hand. It’s miniature street art, which is cool. But it would be even cooler if it was the size of a small building, because the artwork itself is beautifu and could have such great impact at a larger scale. The artwork is in an alley behind Abbot Kinney Blvd. in Venice, Los Angeles.

Street Art on Bleecker Street, New York City

Large wheat-paste street art poster of artist Matt Siren‘s skull graphic in drip-paint style. Siren’s “wheatie” is overlaid by a subsequent paste-up by OCMC on Bleecker Street in NoHo, downtown NYC.

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Artist Mashes Up Classic Paintings with Social Web Graphics

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In this example above, Ukrainian artist Nastya Ptichek has taken a series of classic Edward Hopper paintings and wryly incorporated the everyday graphical elements we see across websites like Facebook, Google, Instagram and Twitter. Ptichek has created similar mash-ups with classical and Renaissance paintings.

In NYC … “I Am a Deus”

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Among these billboard postings on Broome Street  in New York’s Lower East Side is an ad for local classical-music radio station WQXR’s “Month of Mozart” program. As in some of the station’s previous marketing campaigns, the ads make reference to contemporary popular culture and employ a clever pun. In this case, the phrase ” I Am a Deus” references American hip-hop star Kanye West’s recent “I am A God” song and Mozart’s name. “Deus” is the Latin word for God and forms part of Mozart’s middle name, “Amadeus,” which was also the title of a 1984  film about the famous composer.

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In NYC … Cost x Invader Street Art Poster

The ubiquitous Adam Cost put up these Space Invader wheatpaste posters recently in the Lower East Side of New York. The iconic, classic videogame graphic images is a subtle nod to the presence of French street artist Invader who was visiting New York that week for a film launch and putting up a lot of his famous Space Invader mosaic street-art installations around downtown.

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