Pet Rescue Logo

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Walking around Tribeca, in New York City, recently, we spotted this intriguing graphic-logo on the black tinted window of a van for what appeared to be a pet or animal rescue organization. However positive and well meaning the organization, there is something strikingly creepy about this logo. The white-on-black color arrangement adds a dark feeling to the graphic impact. The use of a cross over a globe in the design adds a degree of ominous religiosity to the logo. Finally, the animal figure appears almost demonic with its blanked-out eyes and goat-like form. The overall effect of the design suggests that the operators of the van are part of some dark, secretive international organization whose leader not only has a thing for pets but is bent on world domination. Austin Powers where are you?

Ivan Corsa Photo